
Another New Year is round the corner. Really, already? Yes, that is how fast twelve months go by. It is...
The times when products came from who-knows-where and nobody asked any questions are long gone. Transparency is the order of...
Ballpoint pens made from old newspapers, coffee mugs made from coffee grounds, bottles made from waste glass or advent calendar...
Well-filled stadiums and arenas, superstars on the pitch and a colourful supporting programme – performance meets commerce and entertainment on...
D - REALLY effective, REALLY communicative, REALLY personal – just three of very many good reasons for placing one’s bets...
Plato Group welcomes new CEO
NL – Tom te Riele succeeded Rob Looye as CEO of the Dutch Plato Group, which is based in Helmond, on March 1, 2026. more
Fluid receives Feefo Platinum Trusted Service Award
UK – Fluid, St. Austell, a British promotional products agency that operates throughout Europe, which is part of the global marketing agency, Brand Revolution, has won the Feefo Platinum Trusted ... more
Brand Revolution takes over fresh id
UK – The global creative agency, Brand Revolution, which is based in Cornwall, England, announced on March 5, 2026 that it is taking over the custom merch company, fresh id, that has offices in Nuremberg, Berlin, London and Hong Kong. more
Promo Show: Impressive level of internationality
PL – This year’s edition of the Promo Show was staged in the heart of the Polish capital, Warsaw on February 11 and 12, 2026, once again at the EXPO ... more
Apprentice taken on at WA Media
D – After successfully completing her apprenticeship as a Media Manager Digital & Print, Celina Heppe joined the sales team of the Cologne-based media service provider and event organiser, WA Media, in mid-January 2026. more
PF Concept expands partnership with Prevented Ocean Plastic
NL – The Dutch import company, PF Concept, Roelofarendsveen, is extending its already existing partnership with Prevented Ocean Plastic (POP) in the year 2026. more
HAPTICA live: Merch is magic!
D – A rethinking process is taking place in the marketing sector. More and more marketers are recognising the potential of merchandising and haptic advertising and are strategically integrating it ... more
Green Story appoints Prama Bhardwaj as its Strategic Adviser
CAN – In February 2026, the Canadian company, Green Story, whose European headquarters is based in Utrecht, the Netherlands appointed Prama Bhardwaj as its strategic partner for the clothing industry. more



