
Another New Year is round the corner. Really, already? Yes, that is how fast twelve months go by. It is...
The times when products came from who-knows-where and nobody asked any questions are long gone. Transparency is the order of...
Ballpoint pens made from old newspapers, coffee mugs made from coffee grounds, bottles made from waste glass or advent calendar...
Well-filled stadiums and arenas, superstars on the pitch and a colourful supporting programme – performance meets commerce and entertainment on...
D - REALLY effective, REALLY communicative, REALLY personal – just three of very many good reasons for placing one’s bets...
The Hapticologist: Application phase for OMR 2027 has started
D – Following the major success of the industry-wide initiative, The Hapticologist – The Center of Seven Senses, at OMR 2025 and 2026, the application period for OMR 2027 has now commenced. more
Switzerland: Growth in turnover for promotional products
CH – The Swiss Advertising Statistics Foundation has compiled data on advertising expenditure in the Swiss advertising market for 2025. The reported net advertising turnover totalled CHF 4.1 billion (approximately ... more
Gor Factory expands its online platform
E – The Spanish company, Gor Factory, which owns brands such as Roly and Stamina, has expanded its online shop to include 3D product images. This new feature allows customers ... more
Prominate UK rebrands as The 1947
UK – Prominate UK (formerly Lesmar) has rebranded as The 1947, adopting a new trading name designed to give the business a clearer market identity and reinforce its strengths and ... more
Jung supports local moorland restoration
D – In the scope of its commitment to protecting moorland at its own company locations, Jung is donating €5,200 in aid of two regional restoration projects in Baden-Württemberg and Thuringia this year. more
Joytex expands management
D – The bag specialist, Joytex, has appointed a new co-Managing Director: Pascal Mölders, who returned to the family business in August 2024 after completing his master's degree and working in management consulting, is now joining his mother, Katja Übbing, as part of the management team. more
Goldstar Announces Digital Transformation
IRL – At the beginning of June, Goldstar launched a new web platform designed to significantly enhance the customer experience. The new platform combines the familiar Goldstar look and feel ... more
Will Good: Why merch is magic
As CEO of the Prominate Group, Will Good is certain: Merchandising and haptic advertising are the ingredients brands need to make their marketing successful.


