New Wave Group: “The ability to deliver is paramount”
From a small screen-printing company to a listed multinational: The New Wave Group is number 1 in Europe in the promotional textile sector, the group …more
Wackes: The brand, the brief, the world
As one of the largest promotional products agencies in Sweden, Wackes provides a host of international firms with haptic advertising. The company pursues a consultative …more
Mec Gruppen: Good at custom-made designs
Founded in 1985 under the name Keback, today MEC Gruppen boasts one of the widest product ranges in Scandinavia. Custom-made products are their core business …more
Ernst Alexis: The shirt-makers
The name Ernst Alexis has stood for top quality shirts for over one hundred years. Today, the family company from Western Sweden supplies B2B customers …more
The Swedish Promotional Products Market: When are you coming?
This year’s country report takes eppi magazine to Sweden and Finland. The journey begins to the West of the Baltic Sea: Sweden offers one of …more
“We love product media”
SBPR (Svensk Branschförening Profil- och Reklamartiklar) is the platform and voice of the Swedish promotional products industry. Kjell Harbom, who has been the association’s CEO …more
“The market has become more differentiated”
With start-up kits for textile printers, as the publisher of the magazine PRomotion and as an exhibition organiser, Tore Lindfors has co-shaped the Swedish promotional …more
Globe Hope: The upcycling pioneers
Globe Hope has been breathing new life into old materials for 16 years: In Nummela near Helsinki discarded work clothes, textile remains, old advertising banners …more
Mastermark: 1,000 face-to-face contacts a month
As Finland’s largest promotional products agency, Mastermark provides customers from the smallest companies through to multinational groups with haptic advertising – also beyond the country’s …more
The Finnish Promotional Products Market: Small, but rewarding
From Sweden we continue on to Finland: The East of Scandinavia not only offers breath-takingly beautiful nature, but also a small, but busy promotional products …more