News

A - In addition to its annual event at the Vienna Hofburg, markeding, Austria’s largest trade fair for tangible advertising, has long since been staging a satellite event in Upper Austria.

NL – The Bladel-based company from the Netherlands, B2B Wear, a provider of workwear, teamwear and promotional clothing, officially entered the German market in September 2026.

D – The Remscheid-based umbrella specialist, Fare, appointed Philipp Oergel as sole authorised representative in September 2026.

IRL – In September 2026, the Irish company, Goldstar, Dundalk, appointed Eric Wingard as the latest addition to its Digital Experience team.

D – New location, trusted concept: After two editions at the Koelnmesse Exhibition Center, this year’s autumn edition of GWW-Trend took place on September 22, 2026, at Xpost in Cologne’s Agnes Quarter.

D – The cross-industry initiative entitled, The Hapticologist, which will once again be represented at the OMR in 2027, has announced that two new members have joined its ranks.

USA – The US-based promotional products retailer, Pens.com, celebrated its 60th anniversary over a 60-day period in August and September 2026, featuring internal events for employees and discount promotions for customers.

The brand Haptica has been refreshed. One single, highly recognisable logo now applies for all Haptica products and channels, accompanied by the tagline “Merch & Marketing”.

F – Premium Sourcing, that is organised by Infopro Digital Trade Shows, was held at the Carrousel du Louvre in Paris on September 2-3, 2026.

PL – The 18th edition of Festiwal Marketingu took place on September 16 and 17 of this year.