Since the keyword “gamification” cropped up around 20 years ago, the phenomenon has spread rapidly. Together with the gaming culture, playing has become the focus …more
WHO estimates the amount of people with a disability worldwide to be 1.3 billion, according to the European Council these include every fourth person in …more
War in the Ukraine, energy crisis, recession, political turbulence…: Once again for the European promotional products industry a year is coming to an end that …more
Sustainability, climate protection, rising energy prices and of course the current gas crisis have brought the theme energy conservation to the fore of attention of …more
More and more suppliers are also using the term “climate neutrality” to advertise their products on the promotional products market and are compensating for the …more
Gender identity, religion, physical and mental abilities – personal, intimate topics that become public debates, when it comes down to the inclusion of all social …more
Delivery delays and non-deliveries, exploding raw material, labour, energy and above all transport costs: The supply chain cogs that are normally so well-oiled seemed to …more
Another highly-demanding year is drawing to a close for the European promotional products industry: The vaccination campaign over the summer months had only just started …more
A material made from bacteria, suitable for a wide range of applications that is additionally fully biodegradable and compostable: Something that sounds like a fairy-tale, …more
Summer, sun, package holiday? Boring! Aside from mass tourism in a hotel bunker, vacations in the open air are luring the public. In these difficult …more