Agreement on the EU-wide protection of geographical indications
EU – On May 2, the Council of the European Union and the European Parliament came to a provisional agreement on the decree that is to regulate the protection of...more
Petra Öberg Gustafsson appointed CEO of Fristads
Petra Öberg Gustafsson S – Petra Öberg Gustafsson has been appointed as the new Executive Director of Fristads. She succeeds Anders Hülse at the Swedish professional and work...more
PromoSwiss: General meeting and 40th anniversary
The 80th General Meeting of PromoSwiss took place in Thun. CH – The PromoSwiss Association, which is celebrating its 40th anniversary this year, organised its 80th General Meeting...more
New online platform at Senz
NL – The Dutch umbrella brand, Senz, was already taken over by Ingrid Verschueren-Willemen and her brother Peter Willemen at the end of 2021. The siblings already ran their own...more
Halfar receives Ecoprofit certification again
D – The Bielefeld-based promotional bag manufacturer, Halfar, has been awarded the Ecoprofit certification again. The programme – known in Germany as Ökoprofit – runs under the motto “Writing black...more
EU Parliament: New product labelling rules
EU – With a clear majority the EU Parliament gave the green light on May 11, 2023 for the draft of a bill that aims to improve product labelling and...more
elasto: Inauguration of the new logistics centre
F.t.l.: Frank Sperber (elasto), Norbert Streveld (Senate of Economy), Marcus Sperber (elasto) and Steven Baumgaertner (Cybergroup International) celebrated the opening of the new elasto logistics centre. D –...more
GIG Myron Holdings takes over Adler Werbegeschenke
USA – Adler Vertriebs GmbH & Co. Werbegeschenke KG has been taken over by the newly founded US investment company, GIG Myron Holdings LLC, that is affiliated with the investment...more
ASI Survey: Outer garments generate the most impressions
USA – In its Ad Impressions Study 2023, the American promotional products industry service provider ASI (Advertising Specialty Institute) questioned consumers in the USA about haptic advertising and evaluated the...more
Tie Solution: New website with ChatGPT interface
D – Tie Solution has launched a new image website, which is initially available in 30 languages, 20 further languages are planned. The manufacturer of fashion accessories such as neckerchiefs,...more





