PromoAlliance intensifies collaboration
EU/UK/USA – The international industry network PromoAlliance is renewing its strategic partnership. PromoAlliance is an international alliance between the three industry service providers, the ASI (Advertising Specialty Institute, USA), the...more
A summary of the promotional products year 2023
The annual review in the current issue of eppi magazine No. 150 examines the trends, highlights and challenges of the promotional products market 2023. Furthermore, players from the European promotional...more
A&O Advent Tour 2023: Among friends
D/A – 24 suppliers from the promotional products industry set off on the A&O Advent Tour 2023 under the motto “Friends meet Friends”. After the opening event in Vienna on...more
Haspa to participate in cyber-Wear
D – cyber-Wear Heidelberg GmbH has been operating on the promotional products market for almost 30 years and can now look forward to the support of a strong partner -...more
BIC Graphic: Simply iconic
All over the world the name BIC stands for simple and reliable everyday items. That is precisely what makes the writing instruments and pocket lighters of the manufacturer, that has...more
Cybergroup initiates Promotional Products Museum at the PSI 2024
D – The team of Cybergroup is building a monument for the promotional product at the coming PSI Show from January 9-11, 2024 in Düsseldorf: The globally-operating company, which the...more
Cotton Classics Roadshow 2024: 35 brands, 18 locations, 7 countries
EU – The Austrian textile wholesaler, Cotton Classics, is setting off on its traditional roadshow again in January 2024. With 18 locations, over 500 novelties and seven new brands, the...more
BPMA announces winners of the Product Awards
UK – The British industry association, BPMA (British Promotional Merchandise Association), announced the winners of the Product Awards and presented the trophies at a networking event on December 1, 2023...more
Troika: EcoVadis silver medal
The Managing Director of Troika, Liudger Böll, holding the EcoVadis certificate. D – Troika has been distinguished with the silver medal in the rating of the international sustainability...more
Sweetware: New Commercial Director
D – Bernd Weisenhorn, who has been employed at Sweetware since mid-2023, was appointed Commercial Director in November 2023. He succeeds Michael Ruf, who is retiring. The Managing Director of...more





