D/A – 24 suppliers from the promotional products industry set off on the A&O Advent Tour 2023 under the motto “Friends meet Friends”. After the opening event in Vienna on November 21, and various stops in Linz, Munich, Stuttgart, Nuremberg, Leipzig, Hamburg, Gütersloh and Moers, the tour came to an end on December 7, in Mainz.
Betz Manufaktur und Destillerie, Infoplus, Inspirion, i.p.a., Kahla, Magna sweets, Mahlwerck, micx media, Mister Bags, multibrands, Nestler-matho, Niederegger, Orcas, Premo, Protrade, Ritter-Pen, Samsonite, Sanders Imagetools, Snap Sportswear, Secrid, team-d, Troika, Vossen and XD Connects presented their novelties for 2024 to their customers in a family-like atmosphere.
The organising suppliers were delighted at the high number of visitors, the harmonious togetherness and were extremely satisfied with the outcome of the two-week tour. The successful event series has been an integral part of the promotional products industry for 15 years. To commemorate the anniversary a new logo with a goose and the slogan “Friends meet Friends” was introduced, which aims to underline the personal format of the roadshow.
In line with the spirit of the event, the focus lies on the social exchange between business partners and colleagues. At each of the locations, the days of the show were brought to a close with a traditional goose dinner – and vegetarian alternatives from a buffet.
// Andreas J. Haller
Photos: Andreas J. Haller © WA Media
