
Another New Year is round the corner. Really, already? Yes, that is how fast twelve months go by. It is...
The times when products came from who-knows-where and nobody asked any questions are long gone. Transparency is the order of...
Ballpoint pens made from old newspapers, coffee mugs made from coffee grounds, bottles made from waste glass or advent calendar...
Well-filled stadiums and arenas, superstars on the pitch and a colourful supporting programme – performance meets commerce and entertainment on...
D - REALLY effective, REALLY communicative, REALLY personal – just three of very many good reasons for placing one’s bets...
Cyber-Wear expands its management team
The three authorised signatories of cyber-Wear: Simon Merkel, Christoph Luthe and Daniel Faller (f.t.l.). D – Christoph Luthe and Daniel Faller from cyber-Wear, Heidelberg, were appointed authorised signatories ... more
Cotton Classics Roadshow: Successful again
The 16th edition of the Cotton Classics Roadshow took place between January and March 2025 in seven countries and 18 cities in total. The event series addresses a trade audience ... more
“I think we’re pretty geared up for the future”
F.t.l.: Tom Verhaert (Kick And Rush), Michel Van Bavel (Van Bavel) and Thibaut Fontaine (Kick And Rush). At the beginning of June, the Belgian promotional products agencies Kick ... more
“That is the best launch we have ever had”
Pieter Boonekamp In the scope of a partnership, PF Concept and the Spanish textile specialist, Gorfactory, have been working together since January 2024: PF Concept has expanded its ... more
HAPTICA® live ’25: REAL good
D - REALLY effective, REALLY communicative, REALLY personal – just three of very many good reasons for placing one’s bets on haptic advertising. Under the new motto “Advertising for REAL” ... more
Sens7: Inspiring impulses
CH – The eleventh edition of Sens7 and the second since its rebrand was staged at the Papiersaal in Zurich on March 12, 2025. The event offered the visitors, exhibitors ... more
PromoSwiss: General Annual Meeting and re-elections
Association President, Urs Germann, was elected for a further two years. CH – The Swiss industry association, PromoSwiss, met up at the Swiss Life Arena in Zurich for ... more
New Wave reinforces its Board
Frank Geisler D – The textile supplier, New Wave, which owns the endurance sport brand, Craft Sportswear and the corporate wear brands, Clique and Cutter & Buck, is ... more



