HAPTICA live: Merch wins
On March 18, 2026, the participants of HAPTICA Live at the WCCB in Bonn experienced first-hand why merchandise is gaining importance in the marketing mix, how haptic advertising fascinates people and how it inspires brands.
D&D International now B Corp certified
NL – The Rotterdam-based marketing and advertising agency, D&D international has been a B Corp-certified company since February 2026.
Trends that will shape 2026
Another New Year is round the corner. Really, already? Yes, that is how fast twelve months go by. It is no wonder with a year like 2025, where Europe has ... more
Under scrutiny
The times when products came from who-knows-where and nobody asked any questions are long gone. Transparency is the order of the day. Whilst consumers want to know more and more ... more
Könitz Porzellan: Self-administration proceedings
D – Könitz Porzellan GmbH is undergoing protective restructuring proceedings under self-administration in accordance with German insolvency law.
Successful GXN Conference
P – Over 120 top managers from the international promotional products industry met up for the 4th Global Executive Network (GXN) Conference in Lisbon from September 24 to 26, 2025. ... more
Ippag Summit: Legacy and Generations
Speed dating offered participants a fast-paced opportunity to get to know each other better. S – As usual, this year’s Summer Meeting of the international cooperative, Ippag ... more
Sustainable Merchandise World: Good start
UK – The autumn edition of the Merchandise World was staged in Milton Keyes on September 10, for the first time under the title Sustainable Merchandise World. Whilst the Merchandise ... more
Festiwal Marketingu: A feel-good atmosphere
PL – The Festiwal Marketingu took place on September 17 and 18, 2025 amid a family-like atmosphere. The customary venue for this year’s 17th edition of the trade fair was ... more
