HAPTICA live: Merch is magic!
D – A rethinking process is taking place in the marketing sector. More and more marketers are recognising the potential of merchandising and haptic advertising and are strategically integrating it ... more
Green Story appoints Prama Bhardwaj as its Strategic Adviser
CAN – In February 2026, the Canadian company, Green Story, whose European headquarters is based in Utrecht, the Netherlands appointed Prama Bhardwaj as its strategic partner for the clothing industry. more
EAC: Official foundation process completed
B – With the Royal Decree dated January 31, 2026, the newly founded European umbrella association, the EAC (European Associations Cooperation) has become a legal entity. The articles of incorporation ... more
Datateam takes over Link Publishing and Link Exhibition
UK – The British company, Datateam from Kent, announced in January 2026 that it has taken over Link Publishing Ltd and Link Exhibitions Ltd. Link Publishing is the publisher of ... more
Daiber presents its climate neutral main catalogue
D – The textile wholesaler, Daiber, based in Albstadt, Germany presented an entirely climate neutral main catalogue in January 2026, which features sporty styles, colourful workwear and modern cross-over items.
International study: Promotional products unite a high marketing impact with a low carbon footprint
A new study published at the beginning of February 2026 shows that branded promotional products achieve a strong marketing impact and a significantly lower carbon footprint per recall than most ... more
CTCO Lyon: Essential meeting place
F – This year’s edition of the CTCO Lyon was staged at the Euroexpo in Lyon from February 3–5, 2026, as always parallel to the C!Print, which was held in ... more
Geiger: Global EcoVadis Platinum rating
USA – The internationally operating company, Geiger from Lewiston, Maine received a global Platinum rating from EcoVadis in January 2026 and according to own accounts is thus among the top ... more






