Cotton Classics Roadshow 2026: Record tour with strong brands
EU – Cotton Classics Roadshow has just successfully concluded its largest ever tour. The mobile industry event that toured through eight countries and 19 cities from January to March 2026 ... more
XD Connects: New outdoor brand
NL – XD Connects has introduced a new outdoor brand called Nordic Drift. Nordic Drift combines performance-oriented design with robust materials, consciously relying on transparency in the production. The aim ... more
New owner for LoGolf NL
NL – LoGolf NL, the promotional products specialist for golf-related items in the Netherlands, has a new owner: The entrepreneur and passionate golfer, Arjan Ribbe, has acquired the shares of LoGolf NL from Promocorp. more
Fare: Umbrella configurator with AI inspiration
D – Fare is adding an innovative product visualisation tool to its online offer, a new umbrella configurator. In addition to classic logo placement on the umbrella, the configurator offer ... more
Bosscher: New Account Manager
NL/D – Bosscher International has appointed Fieja Jansen-de Haaij as its new Account Manager for the German market. more
GWW Newsweek: Organisers draw a positive balance
D - The seventh and thus concluding venue of the GWW-Newsweek roadshow organised by the German Promotional Products Association, GWW, took place in Dresden on March 11. The concept involves ... more
HAPTICA live: Merch wins
On March 18, 2026, the participants of HAPTICA Live at the WCCB in Bonn experienced first-hand why merchandise is gaining importance in the marketing mix, how haptic advertising fascinates people and how it inspires brands.
Uma to expand its presence in Scandinavia
FIN – As of June 2026, the German writing instrument specialist, uma, will open a showroom in Finland, in addition to its existing showrooms in Sweden and Norway. The writing ... more
