Promotion Trade Exhibition: High quality
I - This year’s edition of the Promotion Trade Exhibition (PTE) was staged in Hall 10 of the Rho Exhibition Centre in Milan from January 22-24, 2025. According to the ... more
PromZ Product Première: Successful start to the year
NL - “License to Change” was the motto of this year’s PromZ Product Première, which took place on January 22 and 23, 2025 in the Netherlands. As usual, the trade ... more
PMG Promogift: Spirit of optimism
Crowded aisles and lively dialogues characterised the overall nature of the 17th edition of the PMG Promogift. E – The 17th edition of the PMG Promogift took place ... more
Merchandise World: “Important platform“
UK - The traditional opening event of the British industry took place on January 22 and 23, 2025 this year: The promotional products distributors from the United Kingdom and Ireland ... more
PPAI introduces new President
Drew Holmgreen is the new President of the PPAI. USA – The US promotional products association, PPAI (Promotional Products Association International), has had a new President since January ... more
koziol: Fresh breeze for BeNeLux
With immediate effect, Leonie Jäger is responsible for the key accounts and advertising partners in Belgium, Luxembourg, and the Netherlands. D – Leonie Jäger is supporting the incentives ... more
Key management changes at Knirps
Bernhard Lindner has been part of Knirp’s management team since January. A – As of January 1, 2025 the management team of Knirps GmbH, comprises of Bernhard Lindner ... more
Goldstar: New Vice President Sales and Rebranding
Luis Calado is taking over the role of Vice President of European Sales at Goldstar. IRL – Goldstar, Dundalk, has announced Luis Calado as its new Vice President ... more
“Advertising for REAL”: HAPTICA® launches image campaign
D - Haptic advertising is effective, sustainable, credible – and much more. There are numerous arguments for granting haptic advertising and merchandising a high priority in the marketing mix. A ... more
PSI Show 2025: Optimistic start to the year
D – The PSI Show opened its doors in Düsseldorf again from January 7–9, 2025. “Europe’s leading trade fair for promotional products, incentives and merchandising” continued on its growth course: ... more
