Kalfany Süße Werbung renamed Bären Company International
D – The expertise, brands and ideas of Kalfany Süße Werbung, Bären Company, Choco Company, Custom Candies and Vogel’s Süsse Werbe-Ideen are being bundled under the joint umbrella of Bären Company International GmbH since June 9, 2026. more
Geiger registered as a EU trade mark
D – As of June 2026, the brand Geiger has been successfully registered as an EU trade mark with the European Union Intellectual Property Office (EUIPO). more
Promo life: New platform
CZ – On June 1-2, 2026, the first edition of the Promo life 2026 trade show transformed the Czech town of Pelhřimov, which is located approximately 100 km southeast of ... more
Portfolio of the Outdoors Company continues to grow
UK – As of June 2026 The Outdoors Company (Congleton), is expanding its portfolio of premium outdoor and lifestyle brands to include Dryrobe. Well-known for its towel robes, the brand ... more
Fruit of the Loom launches anniversary campaign
D – To commemorate its 175th anniversary in 2026, the Kaiserslautern-based textile specialist is launching an anniversary campaign entitled "Grown Together." The campaign’s visual imagery interprets growth not merely as ... more
The Hapticologist: Application phase for OMR 2027 has started
D – Following the major success of the industry-wide initiative, The Hapticologist – The Center of Seven Senses, at OMR 2025 and 2026, the application period for OMR 2027 has now commenced. more
Switzerland: Growth in turnover for promotional products
CH – The Swiss Advertising Statistics Foundation has compiled data on advertising expenditure in the Swiss advertising market for 2025. The reported net advertising turnover totalled CHF 4.1 billion (approximately ... more
Gor Factory expands its online platform
E – The Spanish company, Gor Factory, which owns brands such as Roly and Stamina, has expanded its online shop to include 3D product images. This new feature allows customers ... more
