CN – The Hong Kong Gifts & Premium Fair – one of seven lifestyle and licensing trade fairs organised by the Hong Kong Trade Development Council (HKTDC) – was staged at the Hong Kong Convention and Exhibition Centre (HKCEC) from April 27-30, 2026.

PL – The 14th edition of the European Suppliers Book (ESB) is due to be published in September 2026, a publication that supports companies from the promotional products industry in expanding their international sales.

NL/D – In May 2026, noma noma, the Nuremberg-based brand of sustainable stainless steel water bottles, entered a distribution partnership with the Dutch promotional products distributor, Clipper Interall (Helmond, Netherlands).

NL – The Dutch company, Bosscher International, Papendrecht, became a member of the international cooperative IPPAG (International Partnership for Premiums and Gifts) in the spring of 2026. The membership was ... more

I – The second edition of "Promotion to Business" – organised by the Italian promotional products association, Assoprom – took place in Milan, Italy on May 13, 2026.

USA – The American industry organisation, ASI (Advertising Specialty Institute), is mourning the loss of Norman Cohn, who passed away on April 24 at the age of 93, surrounded by his family. more

I - The Polish promotional products online tool, Joomp, is continuing its partnership with Viscom Italia, one of the most important and prestigious events in the European visual communication industry, ... more

CH – The 83rd General Assembly of the Swiss industry association, PromoSwiss, was held in Rheinfelden at Feldschlösschen Getränke AG in April. The meeting focused on personal exchange, strategic development ... more