Brilliant now part of Brand Revolution
UK/USA – The internationally-operating company for creative brand communications, Brand Revolution, that maintains head offices in USA-Austin and UK-Cornwall, has taken over Brilliant, UK-Leeds, with immediate effect.
Fighting textile waste
Today more and more clothes are produced and consumed within increasingly shorter periods of time – the textile industry is booming. This phenomenon is called “fast fashion“: Many clothing brands ... more
AI in the promotional products industry
Just over two years ago the presentation of OpenAI’s ChatGPT triggered off a hype about so-called Artificial Intelligence (AI). The initial excitement has since died down, but the technology behind ... more
Circular Economy: Dreaming of a world without waste
Ballpoint pens made from old newspapers, coffee mugs made from coffee grounds, bottles made from waste glass or advent calendar inlays out of waste paper – recycled and upcycled products ... more
US sport: The merch champions
Well-filled stadiums and arenas, superstars on the pitch and a colourful supporting programme – performance meets commerce and entertainment on the American professional and college sport scene. Whether in the ... more
European Young Professionals founded
A new network of young skilled employees and executives from the European promotional products industry, called the European Young Professionals, was founded during the International Leadership Summit, which is ... more
Schwan-Stabilo: Management change
A significant generation change is on the cards at the Heroldsberg-based, internationally-operating family business, Schwan-Stabilo: As of October 1, 2025, Michele Molon will take on the position of Chief Executive ... more
Pandinavia Summit: Conquered the peak
CH – This year’s Pandinavia Summit, which was staged under the motto “Climbing to Success”, was held at Hall 550 in Zurich-Oerlikon on May 21.
