Branded Wor(l)ds available as podcast and videocast
D/USA – Hosted by US industry expert, Jeff Solomon, and the CEO of Cybergroup, Steven Baumgaertner, Branded Wor(l)ds’ podcast is transitioning into a hybrid podcast and videocast format. more
Schneider: new international Sales Manager
D – As of July 1, 2026, Axel Weimar has assumed responsibility as Area Sales Manager Promotion & Custom Orders at Schneider Writing Instruments, Schambergs. more
Big Promotional Trade Show has a new venue
UK – The autumn edition of The Big Promotional Trade Show in Manchester, scheduled to take place on September 17, has been moved at short notice to The Point at ... more
4imprint publishes interim report
UK – The London-based 4imprint Group has released its financial results for the first half of 2026. The Group’s total revenue amounted to US$ 666.4 million (approx. EUR 569.4 million), ... more
PSI 2027: Welcome to Cologne
D – Düsseldorf was the home of the PSI for many years. Now, the leading trade show for the European promotional products industry is set to continue its history in ... more
ASI publishes study on the European promotional products market
USA – For the fourth time, the American industry network, ASI (Advertising Specialty Institute), has conducted a study on the European promotional products market. According to the study published in ... more
MVIA wins global tender
CZ – The promotional products agency, MVIA, which maintains its headquarters in Měnín, won a global logistics tender from Brown-Forman in July 2026 for the distribution of merchandising and POS materials. more
Markenkraft and neuroflash: Survey with digital twins
Uwe Munzinger (l) and Olaf Hartmann D – The Markenkraft project, under which Olaf Hartmann and Uwe Munzinger conduct research and consulting on brand experience, strategy and multisensory ... more
