Industry Monitor 2017
Consolidation, digitalisation, compliance: The past year was full of changes and challenges – at the same time it was a thoroughly successful year for many promotional products companies. eppi magazine...more
Art sells!
Whether a cabaret, a museum or an opera house – cultural institutions live from visitors. In order to attract and bind these, art and advertising have to go along hand...more
The Dutch Promotional Products Market: Traders by tradition
In eppi magazine No. 119, the first part of a two-part country report on the Dutch promotional products market is being published. The flat country in Western Europe is where...more
Environmental policy in China: Bad atmosphere leads to better prospects
Economic growth was the top priority of Chinese politics for three decades. However, geared on by the serious environmental problems and a growing sensitivity among the population, a new way...more
Silk road with detours
China is not only one of the leading economic powers, but also still the uncontested number one for promotional products imports. Whereby the country has long since ceased being a...more
The bridge builders
Distributor groups have been networking the international industry for over 50 years and linking up local approaches with the global business. eppi magazine looks back on the history of the...more
Manfred Janek, KW Open: “A policy of small steps”
Sustainability is the order of the day – also when implementing haptic advertising. But can giveaways from China be sustainable? And is everything really “green” inside, just because the outside...more
Vegan lifestyle: A heart for animals
More and more people are professing to a vegan lifestyle for totally different reasons. Many suppliers have pepped up their product ranges with animal-free products in order to be able...more
Alternatives to China: Markets on the move
Things are starting to happen on the import markets: China is no longer the only “workshop of the world” and doesn’t want to be anymore either. This is posing the...more
ISO 14001 and EMAS: Systematically ecological
Sustainable corporate management entails a lot of effort: Commitment is a prerequisite, however it does not suffice alone. The environmental management norm ISO 14001 and the EU Eco Audit EMAS...more