“That is the best launch we have ever had”
Pieter Boonekamp In the scope of a partnership, PF Concept and the Spanish textile specialist, Gorfactory, have been working together since January 2024: PF Concept has expanded its...more
HAPTICA® live ’25: REAL good
D - REALLY effective, REALLY communicative, REALLY personal – just three of very many good reasons for placing one’s bets on haptic advertising. Under the new motto “Advertising for REAL”...more
Sens7: Inspiring impulses
CH – The eleventh edition of Sens7 and the second since its rebrand was staged at the Papiersaal in Zurich on March 12, 2025. The event offered the visitors, exhibitors...more
PromoSwiss: General Annual Meeting and re-elections
Association President, Urs Germann, was elected for a further two years. CH – The Swiss industry association, PromoSwiss, met up at the Swiss Life Arena in Zurich for...more
New Wave reinforces its Board
Frank Geisler D – The textile supplier, New Wave, which owns the endurance sport brand, Craft Sportswear and the corporate wear brands, Clique and Cutter & Buck, is...more
Myvendo Fair: Inspiration, networking, good mood
DK – The Myvendo Fair was staged at the Odense Congress Center for the ninth time on March 5 and 6, 2025. According to the organisers, 128 exhibitors from 17...more
Growth at Malfini
CZ – The textile manufacturer Malfini from Ústí nad Labem in the Czech Republic has announced details about the company’s growth. Just under 60 million CZK (approx. 2.4 million Euros)...more
40 years of Araco
NL – To commemorate the 40th anniversary of Araco, the promotional products specialists from Enschede published a review of the company’s history in March 2025. Henk Greftenhuis founded the company...more
