D – The supplier from North Germany, mbw, is expanding its online portal to include an innovative solution for automated product visualisation in the form of a new AI-driven editor. Several AI models are bundled in one system and generate emotional images for promotional products bearing a logo.
The AI generates automatically fitting scenarios, in which products bearing a logo can be presented. The depiction is oriented both on the product itself as well as on the uploaded logo, provided that it can be assigned to a specific industry. Logos can be directly placed on the product using the editor, even without released logo data, and colours can be adjusted immediately. Clicking on the AI model initiates the image generation and the results are available in a flash. This process can be repeated as often as required so that new mood images can be produced again and again for the same product.
According to mbw, this allows visual inspiration to be created without a lot of design effort or creative knowledge, making it ideal for presentations, sales pitches or internal decision processes. The new tool offers clear added value for marketing and sales.
