Prama Bhardwaj
CAN – In February 2026, the Canadian company, Green Story, whose European headquarters is based in Utrecht, the Netherlands appointed Prama Bhardwaj as its strategic partner for the clothing industry.
As a semi-autonomous sustainability department, the AI-based sustainability platform supports brands and suppliers to manage complex reporting requirements such as life cycle assessments (LCAs) and digital product passports (DPP), without them having to hire new staff members.
As founder and CEO of Well Made Clothing (formerly Mantis World), Bhardwaj prove that ethic production and the high-volume printing of garments can go hand in hand. Her pioneer role in doing away with conventional cotton, being the first to achieve corporate status and GOTS certification, have made her a leading voice for transparency in the promotional merchandise supply chain. Bhardwaj has already collaborated with Green Story in the past. In 2019, she developed one of the industry’s first digital product passports and encouraged other companies to join Green Story. “Prama understands the printwear industry better than almost anyone,” said Akhil Sivanandan, CEO of Green Story. “She knows that for a decorator or a supplier, sustainability isn’t just about ‘doing good’ – it is about being able to answer a tender or a customer request with credible, verified data. Prama will help us ensure our ‘bolt-on’ sustainability capability is practical and profitable for the printwear market.”
“I have seen the struggle suppliers face when trying to keep up with fragmented data requests,” said Prama Bhardwaj. “Green Story’s platform acts as a ‘Digital Logbook’ for suppliers. It removes the stress of execution, allowing printers and decorators to focus on their craft while the platform handles the footprinting and regulatory readiness. I am excited to help more businesses in our industry install this capability.”
In her new role as Strategic Advisor, Bhardwaj is to assist Green Story in further strengthening its mission to make sustainability measurable, credible and actionable for the global fashion industry and help companies of all sizes confidently meet the EU targets for 2026.
