Cybergroup BeachCup 2025: Sport meets community
This year's BeachCup, organised by Cybergroup, near Mannheim, impressively demonstrated how much energy, solidarity and commitment prevails within the European promotional products industry. The traditional BeachCup, that originally began as...more
Swiss market: Promotional products still strong
CH – The foundation Werbestatistik Schweiz (Swiss advertising statistics) determined the advertising expenditure for the Swiss advertising market in the year 2024 and published the outcome at the end of...more
Vonmählen: EcoVadis distinction
D – The tech lifestyle company, Vonmählen, was awarded 95 out of a possible 100 points in the EcoVadis rating. The company from Lüneberg thus achieved the Platinum status and...more
Picard: Next generation
D – Martin Picard took over the role of Director Sales at the family-run business, Picard, in June 2025 and thus represents the fifth generation of family members managing the company.
HAPTICA® live: Clear the stage for new exhibitors
D – There are still around nine months to go before the HAPTICA® live ’26 is staged at the World Conference Center Bonn (WCCB) on March 18, 2026. However, the...more
Goldstar: New global ordering solution
IRL – Goldstar has announced the market launch of SimplyGlobal. The new ordering solution was developed with a view to the demands of modern sales partners and simplifies the ordering...more
Brilliant now part of Brand Revolution
UK/USA – The internationally-operating company for creative brand communications, Brand Revolution, that maintains head offices in USA-Austin and UK-Cornwall, has taken over Brilliant, UK-Leeds, with immediate effect.
Circular Economy: Dreaming of a world without waste
Ballpoint pens made from old newspapers, coffee mugs made from coffee grounds, bottles made from waste glass or advent calendar inlays out of waste paper – recycled and upcycled products...more
US sport: The merch champions
Well-filled stadiums and arenas, superstars on the pitch and a colourful supporting programme – performance meets commerce and entertainment on the American professional and college sport scene. Whether in the...more
European Young Professionals founded
A new network of young skilled employees and executives from the European promotional products industry, called the European Young Professionals, was founded during the International Leadership Summit, which is...more
