Klio-Eterna: “We are bubbling over with new ideas”
Since the sudden death of the Klio-Eterna owner and CEO, Hans Michael Höhner, in April 2017 Edeltraud Syllwasschy and Michael Gleich have been running the company. After one year, which ... more
20 years of eppi magazine: One for all
In 1998, WA Media, at the time still WA Publishing, introduced eppi magazine, back then and still to this very day the only pan-European magazine for the promotional products industry. ... more
“Waste is nourishment”
Compostable T-shirts, worry-stones made of magnesium or pencils as a haptic explanatory tool – if it was down to the graduate chemist and process technician, Prof. Michael Braungart, intelligent design ... more
Interview with John Swaab, Het Portaal Uitgevers
The publishing company and exhibition organiser, Het Portaal Uitgevers, has been the communication platform of the Dutch promotional products industry for almost 20 years. eppi magazine spoke with John Swaab, ... more
Interview with Edwin Bouman, Chairman of the PPP
Its name reflects the aim: The industry association PPP (Platform Promotional Products) is the network and organ of the Dutch industry, it enjoys a representative large membership and is very ... more
Interview with Kjell Harbom, EPPA
Little has been heard of the EPPA (the European Promotional Products Association) of late. In June 2017, Kjell Harbom took over the position as the new President of the umbrella ... more
“We want to arouse enthusiasm for haptic advertising”
With its fifth edition on March 22, 2017 in Bonn, the HAPTICA® live definitely firmly established itself on the market. A growing number of exhibitors and visitors show the acceptance ... more
Geraldo Vallen, Join the Pipe: Water for everyone!
The Dutch non-profit organisation Join the Pipe has set itself a major goal: the global provision of the human race with clean drinking water. To this end, Join the Pipe ... more
Igor Zanovskiy, Flyeralarm: “We want to deliver all components for successful marketing”
eCommerce is playing an ever-increasing role – also on the promotional products market. Large service providers are elbowing their way into the B2B business. Hence, alongside printed material and advertising ... more
Gordon Glenister, BPMA: “Sell the sizzle, not the steak”
Ten years ago, Gordon Glenister took over the management of the BPMA (British Promotional Merchandise Association) as Director General. Today, the association is one of the most active organisations within ... more
