Björn Mensenkamp
D – Björn Mensenkamp has taken over the position of Marketing & Brand Communication Director at the German bag manufacturer, Halfar. Mensenkamp disposes of over 15 years of experience in the field of brand building and brand management. The hitherto Marketing Director, Simone Rath, will be responsible for the newly created Product Management & Sustainability team in future. “We are delighted to know that Björn Mensenkamp is in charge of marketing & communications at Halfar and that at the same time Simone Rath will have even more power for the theme sustainability,” the Managing Director, Kathrin Stühmeyer-Halfar, commented. “Björn’s extensive experience and expertise in the area of brand management will be a great advantage for us in our strive to further strengthen and communicate the Halfar brand. We are hereby also setting a signal for the relevance of sustainability, both internally and externally.”
The Sales Department of Halfar shares the enthusiasm about the new appointments. “I am looking forward to working together with Mr. Mensenkamp,” stated Jens Brand, Sales Director, Promotion Bags. “With his profound understanding for the B2B sector, we will strengthen our presence on the market and achieve a new level of perception.”
