Jürgen Oft
D – Schäfer Promotion’s team has been relying on competent back-up in the sales department since July 2023: Jürgen Oft was appointed as the new Key Account Manager for the business unit, Schäfer Toy Company, which focuses on the development and sales of own brands as well as on trend items.
The newcomer disposes of a wealth of experience in sales and marketing and has previously worked for established companies and start-ups. In his function as Key Account Manager at Schäfer Toy Company, in addition to his management tasks, Oft intends to place a special focus on the expansion of the B2B and Corporate Gift sections. The line-up currently encompasses the brands Brixies, Brixies Plus, mic o mic and Joe and Friends that are sold in over 30 countries. The OEM segment is also to be further developed. The company announced: “We will inspire the toy world and our customers with further innovations and with some niche products. In the medium term, our own brands will enrich the toy market and will soon be found in every child’s room.”
www.brixiesshop.de
www.schaefer-global.com
