pfconcept gorfactory - PF Concept and Gorfactory: Strategic partnership

Pieter Boonekamp, General Director at PF Concept.

NL/E – Gorfactory and PF Concept are bundling their strengths in Europe with immediate effect. In the scope of a strategic partnership, the Spanish textile specialist Gorfactory will offer a wide range of T-shirts, polo shirts, hooded sweaters, arm warmers and jackets under its famous brand, Roly, which are available from PF Concept directly from stock. According to the two companies, the procurement capacities and the buying power of Roly guarantee that the collection can be offered on the market at particularly attractive prices.

PF Concept organises the print process one day after order confirmation and according to own statements thus offers one of the fastest processes on the market. As the industry leader in the area of digital transformation, the Dutch importer will provide all the tools necessary for online sales, including visualisation and printing prices.

The partnership allows the largest offer of textiles on the promotional products market to-date – from the favourably-priced Roly T-shirt through to the high-quality Elevate NXT recycled jacket – which is available throughout Europe ready-customised. Gorfactory continues to supply the market for non-customised garments directly, whilst PF Concept will concentrate on the development of the business with ready-customised clothes.

pfconcept gorfactory2 - PF Concept and Gorfactory: Strategic partnership  pfconcept gorfactoryv - PF Concept and Gorfactory: Strategic partnership

Raquel Rubio, Delegated Adviser and Director for International Sales at Gorfactory stated, “Our company and our family are delighted that PF Concept has introduced our textile brand to its line-up. It is an honour that they have opted for our company in spite of the many options at European level. We are extremely proud that our product range and logistic capabilities as well as our commitment to customer service have turned us into one of PF Concept’s preferred partners. The winner of this fixed project with long-term goals is the customer, whom the triangular market comprising of Spain, Holland and Poland will offer the best solutions for imprinted garments.“

Pieter Boonekamp, General Director at PF Concept, added: “We are proud of the partnership with Gorfactory. The combination between Roly and our brand, Elevate, in addition to our wide range of promotional and gift items turns us into a real one-stop shop for our distributors. Our sales employees that remember the deep DNA of US Basic at PF Concept well, can hardly wait to present the largest collection of customised clothes in this industry. The cultural harmony between the teams of PF Concept and the founder family of Roly is so strong that our discussions were completed fast and this ambitious project ran very smoothly offering many opportunities for future developments.”

www.gorfactory.com
www.pfconcept.com

 

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