redaktion

It is bad enough when under the not so gentle children’s hands toys break faster than one can say “Jack Robinson”, but it is even worse if they contain harmless ... more

A timeless, yet at the same time unmistakable style characterised by simplicity and functionality is what has made Danish architects and designers famous all over the world. Products “designed in ... more

Digitalisation is omnipresent, the technical change is fast-paced. For a long time it seemed like the promotional products industry had missed the boat regarding the digital era, now more and ... more

On May 25, 2018 the new GDPR (General Data Protection Regulation) that is valid EU-wide came into effect. For many companies from the promotional products industry this means that they ... more

Advertising bans on tobacco, drinks and food, “transparency codes” in the pharmaceutical sector, compliance delirium in the political and business world: The promotional products industry is getting into trouble with ... more

Consolidation, digitalisation, compliance: The past year was full of changes and challenges – at the same time it was a thoroughly successful year for many promotional products companies. eppi magazine ... more

Whether a cabaret, a museum or an opera house – cultural institutions live from visitors. In order to attract and bind these, art and advertising have to go along hand ... more

In eppi magazine No. 119, the first part of a two-part country report on the Dutch promotional products market is being published. The flat country in Western Europe is where ... more

Economic growth was the top priority of Chinese politics for three decades. However, geared on by the serious environmental problems and a growing sensitivity among the population, a new way ... more

China is not only one of the leading economic powers, but also still the uncontested number one for promotional products imports. Whereby the country has long since ceased being a ... more