NL – Valenta, Purmerend, known for its high-quality accessories and product lines, transferred the sales of its B2B gift items over to Premium Square Europe, Moordrecht, on April 1, 2025. This strategic partnership allows both parties to bundle their strengths to push further growth and a professionalisation of the market.
With immediate effect, Premium Square will take over responsibility for the sales, logistics and customer services of the promotional gifts of Valenta. This means the customers can expect a wider assortment of products, faster delivery times as well as optimal service.
“We were looking for a partner, who not only excels in distribution, but also shares our vision for quality and design,” says Sander Vos, Owner of Valenta. “Premium Square Europe is the ideal partner to elevate our distribution in the B2B gifts channel.”
Premium Square Europe also shares the excitement about the collaboration: “Valenta is a strong brand with a loyal customer base,” says Arthur Strijbos, CEO of Premium Square Europe. “We look forward to using our expertise to further grow their collection through the B2B gifts channel.”
The transition is already underway and all current and future orders will be processed by Premium Square Europe from now on.
