
Drew Holmgreen is the new President of the PPAI.
USA – The US promotional products association, PPAI (Promotional Products Association International), has had a new President since January 10, 2025. Drew Holmgreen was previously employed as Chief Experience Officer at Meeting Professionals International (MPI), the according to own accounts largest association for conference and event experts. He brings over two decades of experience in the areas strategic management, integration, brand development, experience innovation and organisation growth with him. “I am truly honoured to join and lead PPAI, an organisation with a 121-year legacy of excellence and innovation in the promotional products industry,” said Holmgreen. “This industry and its community thrive on creating moments of connection and joy, and I’m excited to work alongside the talented PPAI team, its members, and partners to build on this strong foundation.”
Holmgreen, who lives in North Texas, where the headquarters of the PPAI is also located, completed a Bachelor in Advertising at the University of Texas in Austin in 1998. Following that he was employed as Executive Director of Client Services at Calise Partners, before initially joining MPI as Senior Director of Marketing and Communications. He directed Holmgreen global strategies and contributed towards a significant growth in turnover. He also worked as an Diversity, Equity and Inclusion Executive Lead and anchored DEI principles in the strategies and workflows of the organisation, promoted a culture of inclusion and created initiatives, that support equality within the industry. In his role as President of the PPAI, Holmgreen now aims to elevate “the role of promotional products as an essential part of the global marketing mix and continue driving forward the creativity, impact and joy that define this industry.”