
Ralf Uwe Schneider
D – Ralf Uwe Schneider was appointed as Managing Director of the German Promotional Products Association (GWW) on January 1, 2025. Schneider will in future run the offices of the association together with the long-standing Managing Director, Ralf Samuel.
This decision is part of a long-term planned succession policy. According to the GWW, the dual leadership is to guarantee continuity and at the same time create room for new approaches. Furthermore, the combination between experience and fresh impulses is to help ensure that industry challenges are mastered and aims to strength the association and its members.