IRL – Goldstar, Dundalk, has announced its latest step in its commitment to responsible business practices by joining the BPMA’s (British Promotional Merchandise Association) Step Forward Pledge. The pledge encourages members to set and achieve meaningful environmental and social goals.
The progress is reviewed annually. As part of the initiative the 2024/25 Step Forwards Pledge logo will now appear alongside the BPMA logo in Goldstar’s communication with distributors. This mark symbolises Goldstar’s dedication to sustainability and helps partners easily identify that the company is committed to responsible practices.
“The BPMA Step Forward Pledge underscores our ongoing efforts in the industry,” said Heather Smartt, Global Head of Goldstar. “Being part of this initiative demonstrates to our distributors that we are not just making promises, but are fully committed to taking real, impactful steps towards meaningful change.”