D/USA – The German-based company Stedman that is a designer, manufacturer and supplier of high-quality leisure and sports clothing for the printing industry has been taken over by the US American firm, Next Level Apparel (NLA).
The brand Stedman has stood for high-quality, design-oriented, environmentally-friendly and ethically responsible non-customised clothing since 1953. With its sales centre in Gent, Belgium and a market presence in over 40 countries, Stedman is in future to contribute towards and decisively accelerate the strategic, geographical expansion of NLA in Europe. “The Stedman team is looking forward to cooperating with Next Level Apparel, a strong partner, who suits us perfectly thanks to the many synergy effects,” stated Marcel Schweiger, Managing Director of Stedman, who will continue his function at the company long-term. “This cooperation offers us all new opportunities. By expanding our product range to include the fantastic styles of NLA and with its strong team and its supply chain supporting us, we can offer an even better service, win over new customers and compete in new markets. I am personally delighted to be part of this partnership, not only following the same motivation and goal, but also as a shareholder.” Randy Hales, CEO of NLA, added: “The Stedman team has built up a strong brand and corporate culture, which strives for top performance and we look forward to joining ranks with Next Level Apparel. This partnership offers a fantastic opportunity to increase and diversify the presence of both companies in Europe and the USA.”
Next Level Apparel was founded in Southern California in 2003 and is a leading designer, manufacturer and supplier of high-quality clothing for the promotional textile market, retail trade and all other sectors that customisable clothing plays a role in. The company has above all made a name for itself as a pioneer in the embellished clothing industry.
www.nextlevelapparel.com
www.stedman.eu
