B/NL – Under the motto “The Industry Awakens”, the Dutch publishing company and exhibition organiser Het Portaal invited guests to attend no less than two promotional products shows at the end of March 2022. The PromZ Product Première was staged in Nieuwegein, the Netherlands on March 25 and then it opened its doors in Gent, Belgium on March 29. According to the official attendance figures, in Nieuwegein 617 visitors followed the invitation of the 104 exhibiting companies to inform themselves about the new products and trends of the promotional products market and find the right advertising gifts for coming events or marketing campaigns, for customers, business partners or employees, whilst 341 visitors attended the show in Gent. According to the organisers, the mood was characterised by great joy at finally being able to engage in a personal exchange again and hold face-to-face dialogues.
A lively exchange took place between the exhibitors and the visitors in both the Netherlands (l) and in Belgium.
The PromZ Product Première will be staged again next year, namely on January 24, 2023 in Belgium and on January 26, 2023 in the Netherlands.
Photo source: Het Portaal
