E – The eighth edition of the C!Print Madrid, which brought together trade visitors from the print, visual communications, personalisation, haptic advertising and textile sectors at its new location, the Ifema Madrid exhibition centre, took place in the Spanish capital from September 19-21, 2023. According to the organisers, SC6 Organización y Comunicación, a subsidiary of Infopro Digital Trade Shows, 11,965 trade visitors poured into Hall 9 of the exhibition complex to discover the technical innovations, service solutions, materials and products presented by the exhibitors. As such, last year’s attendance figure at the C!Print Madrid was exceeded by 34%, which means the number of guests returned to the pre-COVID level.
Almost 94% of the guests came from Spain. With a share of 4%, Portugal was the country with the second highest number of visitors. The remaining trade visitors originated from 46 other different countries in total. Pierre Mirlit, director of C!Print: “In this new stage of the show held in collaboration with Ifema Madrid, the results of attendance and frequentation come to strengthen the pulse of a very active national sector with a vocation for growth.”
The supporting programme included 55 speakers, who held 19 lectures and twelve workshops. According to the organisers, the “Sustainability in Focus” series was one of the most popular events as well as the round table discussions on the themes Collaborative Culture, Design and Artificial Intelligence. Furthermore, the presentation ceremony of the APé Awards was held, where the best Spanish-made print products and leading industry personalities were distinguished. The special “Plug & Play” area that featured the theme small-format personalisations and “C!Wrap” for guests interested in packaging, decoration, interior design and signage rounded this year’s edition off.
The next C!Print Madrid is scheduled to take place on January 14-16, 2025 parallel to the promotional products show Promogift, which is organised by Ifema Madrid.
Photo source: SC6
