E – After a break of over two years due to the Corona pandemic, C!Print Madrid was staged again on April 26-28, 2022. The trade visitors and exhibiting companies celebrated a personal reunion at the trade fair for visual communications, printing technology and haptic advertising, which was held in the Pabellón de Cristal of the Casa de Campo in Madrid. Pablo Serrano, Secretary General of Fespa Spain commented, “C!Print Madrid has allowed us to meet up again after a long period of uncertainty caused by the pandemic, to do business again, present the main novelties of the sector and see how the sector is heading forward towards sustainability, as a great bet for the future and the path to follow for all those, who strive for progress within the sector. C!Print Madrid has been, once again, a great success for the sector, which allows it to position itself as the annual reference event of the visual communication industry in Spain, which the entire visual communication value chain relies on.”
According to the official figures, 138 exhibitors took part in the trade fair that was organised by SC6, a subsidiary of the French 656 Group. 50% of the exhibitors had not participated in the last trade fair in 2019. The focus lay on large and small format printing, visual communications, printing service providers, promotional products, textiles as well as the segment signage. According to own accounts, SC6 registered 8,956 visitors, whereby almost 90% came from Spain, just over 10% of the visitors came from abroad.
The organisers stated that both the exhibitors and the visitors praised the quality of the exchange, which was further intensified by a diversified supporting programme. For example in the trade fair segment “Plug & Play”, various workshops were held on the theme personalisation. The conference programme addressed trend themes such as sustainability, digitalisation, visual communications and the significance of the retail trade. The visitors were able to inform themselves about printing applications on the special zone “CoxCrea” and the newly created “C!Wrap” Area provided inspiration for those guests interested in packaging, decoration, interior architecture and signage. The event was rounded off by three award ceremonies, among others the winners Ramón Sayans Awards organised by Fespa Spain were announced.
The seventh edition of C!Print Madrid was extended digitally via the online platform “Pulse”. All contents are available up until July 1, 2022 at https://pulse.salon-cprint.es. The date for the coming edition of C!Print Madrid is to be announced shortly.
Photo source: SC6
