D – Flyeralarm is merging the business unit “Flyeralarm Give Aways” with its online shop that was launched in 2018 and the business unit for promotional products that was hitherto integrated into the product development unit. The aim of the newly created department, which is under the direction of the new, Head of Give Aways, Pascal Ritter, is to further develop the full-service offer. According to a press release, the target is to take over the market leadership in this market segment. To this end the online printing shop intends to expand its team, find new sources of revenue and continually extend the product range. Several thousand individualisable give-aways are already available in the web shop of Flyeralarm, including wellness and cosmetic items, gifts for the household and kitchen as well as electronic promotional products. With immediate effect the customers can call up online samples as a preview before placing an order.
“We will not only sell the items in our online shop in future, but develop, design and imprint them so that they satisfy the requirements of the customers more accurately in advance,” commented Ritter. “Here we still see many interesting possibilities and plenty of potential for growth. Of course we will also extend our spectrum of services for the give-aways – from the graphic department to the team of consultants that selects the appropriate promotional product and puts the entire product package together.”