D – The PSI Sustainability Awards were presented for the fourth time on September 7, 2018. The prize honours companies that distinguish themselves through special services in the three areas of sustainability, economy, ecology and social responsibility, hence which serve as a role model within the industry. The PSI Director, Michael Freter, confirmed that the award is receiving increased acknowledgement within the industry and that the level of entries improves from year to year – which is evidence that the theme sustainability is becoming more and more significant on the market.
The venue for the award ceremony, which is accompanied by a festive gala dinner, was for the third time the Spa House in Wiesbaden, where the Friedrich-von-Thiersch Hall offered an impressive, magnificent setting. The German TV and radio presenter and actress, Tamara Sedmak, hosted the evening alongside Michael Freter. Culinary delights and professional music ensured that the invited award winners and nominees enjoyed themselves together with further industry celebrities. The only point of criticism: Some of the guests would have welcomed a little more information about the award winners.
The first three places in eight categories received awards, there were further winners in sub-categories of Sustainable Products, a special award for the Sustainable Distributor of the Year as well as in total four Recommended Products – products that were considered to be particularly prize-worthy by individual jury members.
Karl Knauer swept the board at the award ceremony: The company not only took first place in the categories Economic Excellence and Environmental Excellence, it was also voted the overall winner as Sustainable Company of the Year – the first company to have won this award twice.
The premiere of the PSI Sustainability Summit, which dedicated its attentions to the exchange between the promotional products industry and representatives from the business world and which was staged under the heading “Sustainable supply chains”, was held prior to the award ceremony. The debut event welcomed 50 participants in total, the summit was hosted by Stefan Schulze-Hausmann, initiator and host of the German Sustainability Prize.
// Mischa Delbrouck
Photos: Mischa Delbrouck, © WA Media