D – Verticas is supporting the Auma Obama Foundation Sauti Kuu, the aim of which is to help deprived children and youths worldwide lead an independent life. Sauti Kuu is Kiswahili and translated means “strong voices“. With its measures, the organisation supports among others young people from socially deprived families to recognise their own potential and use the local conditions to become mentally, socially and financially independent.
In an initial campaign, Verticas provided donation boxes and footballs. The footballs will go directly to project facilities in Kenya. Klaus Ritzer, founder and managing director of Verticas: “Social responsibility has always been one of the core values of our agency. We don’t just live this out internally, but also externally. This is why we would like to support the Auma Obama Foundation Sauti Kuu and its fantastic commitment to children and youths, which has greatly inspired us.“ As a specialist for clothing and useful items of all kinds, the company from Wiesbaden also wants to ensure that it supports the projects of Sauti Kuu with payment in kind by providing it with writing materials, notebooks or sports equipment.