CH – After the successful premiere of marke|ding| Switzerland on May 19 and 20 earlier this year, the trade fair platform on haptic communications is to be staged for the second time on June 1 and 2, 2016. The venue location is once again the Lucerne Exhibition Centre, where the exhibitors will present their products and services on one level in Hall 1. The exhibition space will be bigger than in 2015. The supporters of the event remain unchanged, once again comprising of the seven agencies cadolino, CPT, diewerbeartikel gmbh, E7 Promotion, KW open, Pandinavia and Polydono in 2016. “The concept and system are forward-looking, there is great potential for the successful further development of the show and the collaboration between the trade fair management and the supporters is very professional and targeted,” explained Manfred Janek, KW open. Kaspar Benz, Pandinavia, added: “The first marke|ding| Switzerland was a great success for us. We succeeded in welcoming almost all of our major customers to the fair as well as a surprisingly high number of customers that are no longer that active.“
The concept of the event organised by the Zurich-based company, promoFacts, is similar to that of the marke|ding| Vienna, which has been staged successfully in Austria for years. In 2015, according to the official figures, in total 778 visitors gathered advice and information from 75 exhibiting promotional products suppliers over the two exhibition days. At the kick-off meeting of the supporting agencies, a joint target of 1,200 visitors was defined. The exhibitors can take advantage of “all-inclusive” stand offers with a 10% early booking discount up until December 31, 2015.