|D – The jury of the Promotional Gift Award 2016 has been named: Five haptic advertising experts will be taking on the responsible task of assessing all of the entries to the competition organised by the German publishing company, WA Media, on December 14 and 15, 2015. Michael Witzorrek from NDR Media is on board for the first time: He is responsible for product development and merchandising at the radio station. Miriam Pelzer from VW Zubehör GmbH, a one hundred percent subsidiary of Volkswagen AG, is joining the judges’ panel of the Promotional Gift Award for the second time. She works at VW in the Lifestyle & License Management Department, where she is among others responsible for the promotional products. Martin Zettl will be taking up his duties as a jury member for the fourth time: The Austrian has been employed in the industry for almost two decades, and since 2006 he has also been the organiser of the promotional products trade fair, marke|ding|, which is held annually in Wels, Vienna and Zürich. Michael Mätzener, CEO of the Swiss promotional products agency, diewerbeartikel gmbh, is a long-term member of the jury. The boss of the “Agency for tangible communication“ has been occupying himself with the creative and conceptual integration of promotional products for many years. Michael Scherer, who has been the managing shareholder of WA Media since 1998, is also a long-standing jury member.|
The entries submitted to the Promotional Gift Award 2016 are assessed according to a sophisticated criteria and point system to ensure that the decisions taken are not affected by the possible individual tastes or preferences of the jury members. Promotional products manufacturers and distributors, advertising agencies and designers, who would like to enter their products and campaigns for the Promotional Gift Award 2016, can register up until November 11, at www.promotionaward.com. The award ceremony will take place on March 16, 2016 at the HAPTICA® live ‘16.