D – On March 22, 2017, the visitors of the HAPTICA® live ’17 can experience product novelties and trends from more than 170 German and international exhibitors at the World Conference Center in Bonn/Germany. Not only will renowned suppliers with their innovations and bestsellers from Belgian chocolate and Swiss pocket knives, to virtual reality goggles, Danish design and watches from Luxembourg, through to jute bags from the Netherlands and British mugs present an interesting selection of products. The Best Practice special exhibition comprising of around 20 examples among others from Dubai, Turkey and even from a “far, far away galaxy” will prove that intelligently implemented haptic advertising tools are powerful messengers. Lectures by professionals from corporate marketing departments (in German language), the exhibition of the award winners of the Promotional Gift Award 2017 as well as its award ceremony in the afternoon will provide further inspiration for the lucrative implementation of haptic advertising.
The HAPTICA® live ‘17 addresses trade visitors from the promotional products trade, from marketing, sales and procurement departments as well as advertising agencies. Admission is free, however it is necessary to pre-register.
The HAPTICA® live is organised by the German publishing company, WA Media, publishers of the trade magazines eppi magazine, Werbeartikel Nachrichten, HAPTICA® and Promotion Products as well as organisers of the Promotional Gift Award.
photos: © WA Media