PL – This year’s seventh edition of the Marketing, Printing and Packaging Festival showed significant growth compared to the previous year. Around 200 exhibitors offered an insight into their range of products and services at the Expo XXI in the Polish capital on September 9 and 10, 2015. “Last year we had 160 exhibitors,” confirmed Katarzyna Lipska of OOH Magazine, organisers of the event. “We have particularly experienced strong growth in the printing sector and have 50 new exhibitors, who are celebrating their premiere at the show. We received around 4,000 pre-registrations, which corresponds to the attendance figure of last year.”
The official attendance figures were not available at the time of going to press, but the event was evidently well attended, the majority of the exhibitors were satisfied with the number of visitors. The different types of visitors – advertising agencies, users, marketing specialists, printing professionals – were identified by different badges. The big, internationally operating importers – as a rule represented by their Polish subsidiaries, but not in all cases – were among the suppliers of promotional products, but specialists and suppliers of specific product segments also exhibited at the show. A well-attended seminar programme rounded off the event. Award ceremonies were also held, such as, for example, the “Super Gift 2015“.
A detailed report will appear in the coming issue of eppi magazine, No. 107 (October 7, 2015).