RUS – This year’s spring edition of the IPSA took place from March 17-19, 2015 at the Crocus Expo in the Russian capital. 95 companies, including 42 first-time exhibitors, professionally reflected the entire range of promotional products at the 27th edition of the promotional products show that has been organised by Reed Exhibitions since last year. The event is also supported by the PSI. According to a survey carried out among the exhibitors, 98% were satisfied with the outcome of the event and 90% would recommend other companies to participate at the IPSA.
According to the official figures, over the course of the three days 2,960 visitors attended the IPSA, a third of whom were industry customers – 9% more than in the previous year. As was the case last year, the show was enhanced by a well-attended lecture and conference programme. The line-up of top speakers included representatives from companies like Michelin, M-Video and Stada as well as from the British Higher School of Art & Design and the POPAI (Point of Purchase Advertising International).
The autumn edition of the IPSA, by own accounts Russia’s largest promotional products trade fair, is scheduled to take place from September 8-10, 2015 at the Crocus Expo again in Moscow.