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Nigel Bailey (l) and Matt Franks, Chairman of the BPMA.

UK – The British industry association BPMA (British Promotional Merchandise Association) has appointed Nigel Bailey as its Event Director. Bailey, who reports to the Board of the BPMA, is well-known within the British and international industry: He joins the association from the British industry service provider, Trade Only, where in his capacity as Event Director he was responsible for organising the Trade Only National Show. The trade show that was recently renamed PPE – Promotion Product Expo – is currently the biggest industry event in Great Britain.

In his new function at the BPMA, Bailey’s task will be to develop and expand the association’s event and trade fair activities. These include a recently announced new show exclusively for BPMA members, which is scheduled to take place in September 2016, as well as the “Build a Better Business Conference” that was staged for the first time in 2014, which the BPMA intends to further promote this year.

“We are delighted that Nigel Bailey is supporting the growing event portfolio of the BPMA with his considerable experience,” commented Matt Franks, Chairman of the BPMA.

www.bpma.co.uk