USA – According to the American industry service provider, ASI (Advertising Specialty Institute), the promotional products industry in the USA turned over approx. 21.5 bil. US Dollars in 2014 (approx. 18.8 bil. Euros). This corresponds to a 5.1% increase compared to the hitherto record year 2013 (20.5 bil. US Dollars/approx. 17.9 bil. Euros). Figures that, according to ASI, reflect the overall positive economic situation in the USA – allegedly the gross national product also increased by 2.4% in 2014.
ASI determines the overall turnover of the American industry every year, based on the turnover of the promotional products distributors, who are ASI members.