UK – Up-to-date, Squeezyball Merchandising has donated over 10,000 British Pounds (approx. 12,700 Euros) to the international aid organisation, Just a Drop, which asserts itself to ensure that children all over the world have access to clean water. The donations were collected from the direct sales of the reusable filter bottle, H2WOW, as well as through promotion campaigns at the London trade show, the World Travel Market. According to Just a Drop, each donation of 50 Pence (approx. 63 Cents) guarantees a child from the Third World access to clean drinking water for over five years.