D – The Promotional Gift Award is entering its 13th round: Up until November 14, 2014, promotional products suppliers, distributors, designers, agencies and promoting companies can register their products and campaigns at www.promotionaward.com for the Promotional Gift Award 2015. The coveted price is awarded by the Cologne-based publishing company, WA Media. Contributions will be judged in seven categories: “Give-aways”, “Communicative Products”, “Premium Products and Brand Articles”, “Custom-made Designs”, “Best Practice”, “Customizing Technologies” and “Packaging”.
The jury will meet up on December 10 and 11, 2014 to inspect all of the entries and assess them according to predefined, objective criteria such as the product idea, design and production quality, communicative potential and sustainability (a film on the 2014 judging process shows the jury at work).
The winners of a Promotional Gift Award 2015 will be awarded during the HAPTICA® live ‘15 in Cologne on March 25, 2015(for impressions see the HAPTICA® live movie 2014). Furthermore, all of the award-winning products will be showcased all day long at the HAPTICA® live in a special exhibition.
In addition to the publicity at the HAPTICA® live, the winners are allowed to use the label of the Promotional Gift Award to advertise their winning product. They also benefit from top-class PR with a media value of over 2,500 Euros, because the Promotional Gift Award and its winners will be covered on a national and international basis in all of the publications of WA Media – Werbeartikel Nachrichten, eppi magazine, Promotion Products and HAPTICA® – as well as being presented on the respective websites and in the newsletters. There will also be coverage in numerous further trade media.
The finalists of the Promotional Gift Award also profit from their participation in the competition: In order to pay tribute to the many creative entries that were nominated for the final round by the competition’s jury, but which ultimately did not receive an award, all of the finalists of the Promotional Gift Award 2015 are granted a free editorial covering a third of a page in one of the magazines of WA Media during 2015.