Wild Thang: Merchandising for Liverpool Sound City

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Andrew Dwerryhouse (l), Marketing Director of Wild Thang and Dave Pichilingi, CEO Liverpool Sound City, presenting one of the branded T-shirts signed by several bands that performed at the festival.

UK – Wild Thang was responsible for the merchandising segment of this year’s music, digital and film festival, Liverpool Sound City. According to the organisers, over 360 artists, more than 40,000 music fans and over 3,000 experts from the creative industry attended the international event, which was staged at over 25 event venues in the city centre of Liverpool from May 1-3, 2014.

The merchandising collection produced by Wild Thang encompasses branded T-shirts, sun hats, posters, badges, lanyards and tote shopper bags. Furthermore, the items can be ordered long after the end of the festival from the online shop of the British promotional products distributors. “I genuinely think Wild Thang and Liverpool Sound City are a perfect match. We now genuinely look forward to further building a mutually beneficial partnership for 2015,” summed up Andrew Dwerryhouse, Marketing Director of Wild Thang.

2016-10-21T14:22:54+00:00 May 27th, 2014|