UK – The 4imprint Group, the parent company of the promotional products distributor, 4imprint, has published its annual results for 2013. According to the annual balance sheet, the company achieved a turnover of 212.9 mil. British Pounds last year (approx. 254.07 mil. Euros). This corresponds to a 16% increase in turnover compared to the previous year – in 2012 the company turned over 183.5 mil. British Pounds (218.87 mil. Euros).
Amounting to 196.4 mil. British Pounds (234.34 mil. Euros), the sale of promotional products made up the lion’s share of the turnover. According to company sources, the increase in this segment was above all favoured by the development on the North American market, where the turnover rose by 15% up to 177.72 Mio. British Pounds (212.08 mil. Euros).
After selling the British supplier, SPS, in February 2014, the 4imprint Group will in future focus more strongly on selling promotional products via direct marketing.