B – The second edition of PromGifts will be taking place at the Tour & Taxis in Brussels from March 18-20, 2014. The promotional products show that is organised by BAPP (Belgian Association of Promotional Products), is according to own statements “Belgian’s only industry show for business gifts, promotional products and promotional textiles“. It kicks off on March 18 with a Distributor Day. The “Pro” day offers promotional products distributors, printing service providers and customising specialists the opportunity to gather information from the exhibiting manufacturers, importers and distributors on the novelties and trends for 2014 in a relaxed atmosphere between 1 pm and 7 pm in the run-up to the B2B show.
Then, the actual PromGifts show will be staged on March 19 and 20 – parallel to the trade fairs Ondernemen/Entreprendre, E-Shop Expo and Franchising & Partnership. A novelty this year is the “International Manufacturer Showroom“, where suppliers who exclusively or predominantly sell their products via the promotional products industry (BAPP members and non-members) will be exhibiting. The separate zone in the centre of the exhibition hall has a uniform design to make sure it is easily recognisable. According to the BAPP, around 40 exhibitors from Belgium, Germany, France, the Netherlands and Denmark including renowned companies like Falk&Ross, Fare, Halfar, koziol, PF Concept, Prodir, Samsonite, Staedtler, Troika and Xindao will be displaying their products in this showroom, which occupies approximately half of the exhibition space. Promotional products distributors and suppliers, who sell directly to industry customers, will be located in the “Manufacturer Zone”.
According to the official figures, approximately 1,000 trade visitors from the industry and advertising and communication agencies are expected to attend the second edition of the PromGifts.