UK – The British distributor and suppliers association, the BPMA (British Promotional Merchandise Association), the cooperation partner of the Trade Only National Show, is once again organising the BPMA Education Day on the eve of the Trade Only National Show (January 22-23, 2014), which is held in Coventry. Eleven seminars with professional speakers offer information on themes such as “Extreme Motivation”, “Sales Objections”, “Internet Strategies” or “Bright Marketing”. The seminars are suitable for both suppliers and distributors and will be staged in the Yorkshire Bank Lounge of the Ricoh Arena in Coventry. The event costs £50 (approx. 60 Euros) for members and £95 (approx. 115 Euros) for non-members.