A – The Hofburg Palace in Vienna was once again the venue for the marke [ding] on May 7, 2013. The largest promotional products show in Austria, which has been successfully organised in Wels, Austria, for many years was also staged in the capital city for the third time. This year‘s sponsors and co-organisers of the event organised by Martin Zettl were the five promotional products agencies Ebetshuber, Forum Werbegeschenke, kw open, Nowak Werbeartikel and Schrecks Goodies. According to the official figures, 105 exhibitors erected stands in the glamorous halls of the Imperial Palace: In addition to promotional products suppliers, including several brandnames, but also specialists from other marketing areas such as the advertising technology and event sectors. Furthermore, the visitors had the opportunity to select their favourites from the nominees for this year’s marke[ding] awards. With an official attendance figure of 1,161 visitors, fewer users attended the marke[ding] Vienna than last year (1,352). Many exhibitors were nevertheless satisfied with the quality of the contacts.
The marke[ding] will once again take place in the Hofburg in Vienna in 2014, on May 15. However, prior to that the marke[ding] plus is scheduled in Wels from September 17 and 18, 2013, which expands the existing concept of the trade show in the direction of related marketing disciplines.